Birra Menabrea, the oldest active brewery in Italy, is the official partner of the International White Truffle Fair of Alba, one of the main showcases of Italian gastronomy and excellence. Also this year, as every year, on the occasion of the Fair Menabrea has created to a special edition of its 33 cl Premium Bionda Lager.
The bottle takes up the graphic theme of the Fair echoing the two main elements that make up its visual identity: The truffle and the egg. In the special edition, the latter rather than holding the truffle in perfect balance, however, appears in the shape of a crown to exalt the absolute raison d'etre of the event.
This year the Fair takes place in Alba from 5 October to 24 November. On 11 November, from 18:00 onwards Menabrea will be at Botalla's stand for a workshop where you can taste beer and cheese. We look forward to welcoming you!